During the WWDC2026 Developer Conference, Craig Federighi, Apple's Senior Vice President of Software Engineering, gave a media interview and outlined the product positioning of the new Siri AI. He stated that the updated Siri AI is an efficient and practical tool, and it will not be developed into emotional companions such as an AI boyfriend or AI girlfriend.

Craig Federighi mentioned that some AI chat products on the market try to keep users by building emotional connections and inducing users to disclose their privacy, which contradicts Apple's design philosophy. Since its launch, Siri has aimed to improve user efficiency, and even after upgrading its AI capabilities, it will not develop in the direction of virtual partners. If users engage in emotional interactions, Siri will not respond accordingly.

As a core upgrade of iOS 27, the new Siri AI offers powerful features, including cross-device retrieval of local data, support for cross-application operations throughout the system, and the ability to combine screen content with online information to provide practical answers.

Additionally, it has been reported that due to compliance requirements, the mainland China version of iPhone currently cannot launch Siri AI. The release date of this feature in China still needs to await further announcements from Apple.

Key Points:

🤖 Apple executive stated that the new Siri AI is positioned as an efficiency tool and refuses to create a virtual emotional companion.

⚙️ The new Siri AI has comprehensive upgrades, supporting multiple practical functions such as cross-device search and cross-application operations.

🌏 Due to compliance restrictions, the mainland China version of iPhone temporarily cannot use this feature, and the release date is pending.