At a critical juncture of profound transformation in the gaming industry, AI-native games are rapidly reshaping the industry landscape at an astonishing rate. According to the latest industry forecasts, the market size of AI-native games is expected to grow by 20 times within the next three years. This trend was further corroborated at the recent "Cloud Intelligence Think Tank · AI Game Evolution" salon.

As a representative of the industry's top tier, Sanqi Interactive shared its deep collaboration results with the tech giant Baidu Intelligent Cloud at the event. As a globally top-20 listed game company, Sanqi Interactive does not merely view AI as an auxiliary tool but has deeply integrated it into its core operations. By accessing high-performance computing infrastructure and the Qianfan Large Model Platform, Sanqi Interactive has already achieved technological implementation in multiple core business scenarios, including AI-generated materials, intelligent content infrastructure, and AI customer service.

The cost reduction and efficiency improvement brought about by this technology integration have been remarkable. Data shows that after the launch of the intelligent customer service system developed through their collaboration, the fulfillment rate of Service Level Agreements (SLAs) increased from 61% to 99.3%, achieving near-24/7 accurate response; at the same time, overall operating costs dropped by 61%, freeing up more R&D resources for the company.

In addition to internal efficiency improvements, the external output of technical capabilities has also become a highlight. Sanqi Interactive developed the copyright protection platform "Lingchacha" based on its self-developed industry large model. Currently, the platform's capabilities are being opened to the entire industry through Baidu Intelligent Cloud's industrial ecosystem. This marks that the application of large model technology in the gaming industry has evolved from single-point business support to a full-chain ecological collaboration covering creation, service, and copyright protection.