In the home appliance arena of AWE 2026, Gree Electric Appliances wasn't only focusing on the "appearance" of refrigerators and air conditioners, but instead unveiled chips as small as a fingernail, declaring to the outside world: the AI era of home appliances is no longer simply "you command, I respond."

On March 12, Gree Electric Appliances made a bold appearance at the exhibition with the theme of "True AI Love." This time, the core weapon brought by Dong Mingzhu was a self-developed AI chip. Relying on this "brain," Gree is trying to push home appliances from "passive response" to "proactive service." In simple terms, future Gree appliances will no longer be wooden puppets waiting for your commands, but instead can perceive the environment and identify user habits through the computing power of their self-developed chips, adjusting to the most comfortable mode before you even speak.

Gree's "chip-making" journey had once been controversial, but a set of data revealed at the exhibition provided the strongest rebuttal: so far, the cumulative shipment of Gree EAi chips has exceeded 8 million units, and the shipment of its industrial-grade MCU chips is approaching 200 million units. These numbers represent the solid steps of Gree chips moving from laboratories to mass production and from consumer grade to industrial grade.

At the press conference, Gree not only launched several new home appliances equipped with the latest chips, but also systematically demonstrated its hard-core achievements in the fields of industrial products and intelligent equipment. For Gree, self-developed chips have not only resolved the hidden concerns of the supply chain "bottleneck," but have also become the underlying logic for building a full-house smart ecosystem. When home appliances gain the ability to think independently, this AI transformation about "proactive service" may have just begun.