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Google has recently announced a comprehensive reshaping and upgrade of its AI creative studio, Flow. This update is not only a brand refresh but also marks Google's official integration of scattered AI experimental tools into a unified productivity workflow.
As the core of this upgrade, Google has directly integrated the widely praised image generation experimental projects Whisk and ImageFX into Flow. Starting in March, users can seamlessly migrate their existing projects and files to the new platform. On the technical side, Flow is powered by Google's latest image model, Nano Banana, allowing static images generated by users to instantly serve as input for the Veo model, directly converting them into high-quality AI videos.
AIbase reports that the new version of Flow introduces a series of professional-level editing features. The newly added "lasso tool" allows users to perform localized retouching on specific areas of an image through simple text instructions; the flexible "favorite" management system makes organizing large volumes of media materials orderly. In addition, Flow also provides video clip extension and precise camera lens control tools, aiming to compress the entire process of text, image, and video creation into a single, coherent workflow.
Currently, Flow is officially launched, and users can experience it for free after registration. For professional users with higher demands, Google also offers paid plans to unlock higher usage limits and a full set of advanced tools. According to official statistics from Google, since the platform's initial launch last year, global users have created over 1.5 billion images and videos using its AI technology, demonstrating the immense potential of generative design in the creative field.
Summary:
🎨 Full Creative Workflow Integration: Flow achieves seamless connection from Nano Banana image generation to Veo video conversion, creating an all-in-one AI media workshop.
🛠️ Professional-Level Editing Enhancements: New text-driven localized retouching lasso, lens control, and media favorite functions significantly improve the precision of AI creation.
📈 Accelerated Ecosystem Integration: Existing Whisk and ImageFX users will be fully integrated into the new platform starting in March, marking Google's AI creative tools' transition from the experimental phase to a mature product.