At today's Tencent annual meeting, Ma Huateng announced that the AI application "Yuanbao" will launch a Spring Festival promotion on February 1st, offering 1 billion yuan in cash rewards. Individuals can receive up to 10,000 yuan, aiming to recreate the explosive growth of WeChat red envelopes in 2015. Ma Huateng also revealed the previously "classified" project - the social AI feature **"Yuanbao Party"**, marking Tencent's official expansion of AI into its core social territory.

**"Yuanbao Party"** is dedicated to building a multi-person social space with deep AI involvement. AI within the party can not only summarize group chats and act as a "supervisor" for fitness and reading check-ins, but also support image creation to generate memes. More breakthroughingly, the product has integrated the audio and video infrastructure of Tencent Meetings, supporting immersive entertainment where friends can "watch and listen together," evolving AI from a personal tool into a social bond.

Currently, Yuanbao Party is deeply integrated with the WeChat and QQ ecosystems, supporting one-click sharing and smooth joining. Tencent's move aims to use its social DNA to solve AI retention challenges, trying to achieve a "D-Day landing" in the second half of the large model era through heavy incentives and scenario innovation, redefining the new form of human-computer social interaction.