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After search engines, OpenAI has once again entered the heartland of traditional internet tools. Recently, OpenAI quietly launched a new feature called ChatGPT Translate. The web version interface is highly similar to Google Translate, and it is now available to all users without requiring a paid account.
Competing with Google Translate, More Interactive Experience
Users can directly access this tool via chatgpt.com/translate. Although the design is minimalist, its functionality far exceeds traditional translation software:
Multi-modal Input: It supports pasting text, voice input, attaching files, and even uploading photos of logos or menus.
Translation by Meaning: Unlike traditional word-for-word translation, this feature aims to preserve the deep meaning of the original text and supports real-time adjustments of tone, such as "business formal," "academic style," or "easy to understand."
Conversational Refinement: The biggest difference from traditional translation tools is that after translation, users can continue to interact with it, asking questions and refining specific words or structures.
Technical Details and Product Positioning
Currently, OpenAI has not clearly stated the specific model behind this feature, which has sparked speculation about whether it is powered by GPT5.2.
This update once again confirms OpenAI's strategic shift toward being a consumer product company, contrasting sharply with its competitor Anthropic, which focuses on enterprise and programmer markets. At present, this feature is only available on the web version, and there is no dedicated switch in the Android or iOS clients yet.